Plan, promote, and run a free masterclass that wins clients. Step-by-step outline, slides, demos, timing, and follow-up scripts tailored for contractors.
Ditch the paperwork and reclaim your time with Donizo.
Contractors across Europe trust Donizo to handle their quotes and invoices while they focus on what they do best: their craft.
You want steady leads without race-to-the-bottom pricing. Hosting a short class can do it. In this guide, I share exactly what to include for my free masterclass, how long it should run, and what tools to show. The goal is simple: teach one clear system, show proof, and invite next steps. I’ll give you a clean outline you can use today for my free masterclass. You’ll get timing, slide ideas, a 7-day promo plan, and follow-up scripts that turn viewers into real jobs.
Run a 45-minute session with a 10-minute Q&A. Teach one clear process, use two real job examples, and make one simple offer at the end. Share a replay within 24 hours and send three follow-up messages in 72 hours to book estimates.
Most classes fail because they try to teach everything. Don’t. Pick one outcome for my free masterclass: “You’ll learn how to read a proposal and spot missing items.” That’s clear. It protects your margins and builds trust.
If you’re also looking to streamline professional proposals, our guide covers structure, pricing clarity, and client sign-off. This pairs well with your masterclass topic and keeps your message tight.
A clean outline makes delivery easy. Here’s a simple 7-slide flow you can copy for my free masterclass:
Use big fonts, few words, and photos. On most jobs, pictures say more than text. Keep each slide to 1 idea. You’ll talk through the rest.
Internal link idea: when you mention “managing project timelines,” point readers to your project timelines article for deeper planning tips. Another spot: link “invoice templates” when you explain how you bill after change orders.
People trust what they see. Plan two short demos for my free masterclass:
If proposals are your angle, solutions like Donizo fit well. You can:
Show a real example. Not a demo account. Homeowners spot fake fast. Keep your demo under 10 minutes total. Practice it twice before you go live.
You don’t need ads to fill seats. Use your list, past clients, and social. Here’s a simple 7-day plan for my free masterclass:
Target 25–50 sign-ups. Expect 40–60% to show live. That’s normal. Record it so latecomers still get value.
Here’s a simple run of show you can follow for my free masterclass:
Tips that help:
Most bookings happen after the session. Plan your follow-up now for my free masterclass:
Keep your CTA simple: “Book a 15-minute estimate call this week.” Offer 3 time slots. Limit to the next 7 days. Scarcity drives action without pressure.
If you demo proposals, platforms such as Donizo let you capture details fast and send a signable proposal during the call. That speed cuts back-and-forth and shows you run a tight ship.
Aim for 45 minutes of teaching with a 10-minute Q&A. That’s long enough to deliver value, but short enough to keep attention. If you need more, split it into two sessions.
Teach the buying process, not trade secrets. Cover scope, allowances, change orders, timelines, and payment terms. Use photos and simple language. One framework, two examples, one offer.
Acknowledge the question, give a quick tip, and “park it” for later. Offer to follow up by email or a short call. This keeps the group on time and respects everyone.
Use a laptop, a USB mic or headset, and a stable light. Test your camera and screen share 15 minutes before start. Plug in your charger. Record a 30-second test.
Keep this one free. You’re building trust and pipeline. If demand grows, offer a paid deep dive later. For now, focus on clear value and clean follow-up.
A simple, focused class works. Teach one system, prove it with real jobs, and invite one next step. Use tight timing, clear slides, and quick follow-ups. If you plan to demo live proposals, tools like Donizo make capture, e-sign, and invoicing fast and easy.
Next steps:
By keeping it simple and specific, your masterclass will earn trust and book real work.
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